Social Media Manager Course with EIPASS Certification (Online) - Free

A Social Media Manager is a professional who manages a project's presence on social media. The channels may be those of a company, a freelancer, or a nonprofit organization: the work isn't necessarily about generating direct profits, but rather about achieving objectives that vary depending on the context in which they operate.

The course aims to train a highly specialized professional figure who is responsible for analyzing and interpreting data from the web and social media, and then designing and planning an editorial plan for the creation of content for social media.

At the end of the course, students will be able to:

- know the main social networks: Facebook, Linkedin, Instagram;

- outline an effective and direct communication strategy;

- increase brand or company awareness;

- create posts, reels, stories;

- design a Social Media Strategy for the different channels;

- structure the roles, skills and procedures of a Social Media Team;

- define Key Performance Indicators (KPIs) and analyze the data;

- design an editorial plan and the viral DNA of your social content;

- launch, nurture, and develop a community over time.

To develop the skills listed, online lessons will be structured around real-world tasks, including case studies, simulations, and role-play. Collaborative discussions and reasoning will also be promoted to foster proximal development and foster attitudes of discussion and negotiation, essential personal qualities for successfully tackling the challenges of the role one aspires to.

To improve employability, an exam is required to obtain the * EIPASS SOCIAL MEDIA MANAGER advanced level* certification , which is the subject of this training plan. Students will take the exam at no cost to themselves at the implementing body IDEE INSIEME Soc. Coop Soc., accredited as an EI CENTER (an authorized testing center for EIPASS IT certifications), which will issue the relevant certification to those who pass the exam.

FUNDING BODY: Formatemp

PROMOTING BODY: New Frontiers of Work

IMPLEMENTING BODY: Idee Insieme soc.coop.soc.

COST: the course is free (funded by Formatemp) ;

DURATION: 160 HOURS from 13 FEBRUARY to 20 APRIL 2023 – 40 days of VIRTUAL CLASSROOM (online) of 4 hours each;

CERTIFICATE: of attendance ( minimum 70% of total hours including attendance at compulsory lessons );

CERTIFICATE OF COMPETENCE: EIPASS SOCIAL MEDIA MANAGER , for those who pass the exam;

EXAM COMPLETION REQUIRED: on the dates set during the course;

COST: both the course and the certification exam are free (funded by Formatemp);

EXAM: Each student is provided with free access to the exam at the implementing body Idee Insieme soc.coop.soc, accredited as an EI CENTER (exam center authorized to issue EIPASS IT certifications) in two different sessions;

VIRTUAL CLASSROOM LESSONS: Monday to Thursday from 09.00 am to 13.00 pm ;

PARTICIPATION REQUIREMENTS: the course is aimed at candidates for temporary work assignments (both unemployed and out of work) registered and selected by the Employment Agency ;

- residency or domicile in Campania is required, or (for residents of other parts of Italy) the possibility of coming to Naples to take the exam;
- for foreigners, knowledge of the Italian language and grammar, even if NOT certified;
- you need a desktop PC, laptop, or tablet with a stable connection, webcam, and microphone;

SELECTION METHOD: Access to the course will take place through several preliminary steps:
- Correct submission of the required documentation;
- Analysis of the CV submitted;
- Check the connection devices to be carried out in videoconference;

SELECTIONS: Those who have joined will be contacted by email to confirm (by 08:02 PM on February 18.00, 2023) the verification of videoconference connection devices scheduled for February 09, 2023 from 02:10.00 AM onwards in a group.

REGISTRATION: Those selected will be contacted by email and phone (by 02:18.00 PM on February 10, 2023) to attend the first day of the course on February 13, 2023, at 02:09.00 AM on the online platform after sending the entry link.