Advertising photographer

Advertising photographers are generally employed within large corporations, advertising agencies, or graphic design studios. They must have expertise in photographic techniques and a knowledge of the visual arts, as well as an innate creative spirit.

Learning outcomesThe course's objective is to train highly specialized professionals capable of successfully completing advertising photography projects from the initial stages to print. Photographers must therefore possess advanced knowledge of professional photography, the ability to source materials, set up and manage a photo shoot, and develop an image through to the completion of the advertising project. Proficiency with image development and editing software is also required.
ISFOL data identifies among the professional skills of a photographer the ability to photograph people, environments, objects, and commercial products for artistic, documentary, and advertising purposes.
Photographers develop negatives, perform photo retouching and manipulation of the acquired images and print the photographs taken, inspect, maintain and operate electronic and optical equipment and systems.

At the end of the course the advertising graphic designer will be able to:
- Learn the fundamental techniques of advertising photography and photographic development
- Set up and manage a photographic set.
- Create an advertising image using the most advanced application software.

The completed advertising project will serve as a portfolio for students to showcase their technical and creative skills, enabling them to better market their acquired skills in the job market. The final project will be delivered to all students on CD in high definition.

DURATION:148 HOURS from May 08th to July 21st 2017 – 4-hour classroom days for 37 days.

CERTIFICATE: attendance (min. 70% of total hours)

CLASSROOM LESSONS: Monday to Friday from 09.30 am to 13.30 pm

MEMBERSHIPS: To confirm your participation, send an email to: formazione@consorzionuovefrontiere.it attaching your CV complete with tax code and date of registration at the employment centre (if registered), indicating in the subject: Advertising Photographer (by 05/05/2017)

REGISTRATION: Those who have joined will be contacted by email for confirmation (by 05/05/2017) and will complete the registration form on site on the first day.

REQUIREMENTS: No specific photography knowledge is required. Ownership of a reflex camera is not required (photographic equipment will be provided by the organization). A basic understanding of general computer use is required. The course is aimed at anyone who wants to learn the professional skills required for an advertising photographer, and anyone with a creative spirit.

Financing body: Formattemp

Promoting Body: New Frontiers of Work

Implementing Body: Ideas Together soc.coop.soc.

COST: free (funded by Forma temp)

The Program is divided into four teaching units: