Advertising photography course

Advertising photographers are generally employed within large corporations, advertising agencies, or graphic design studios. They must have expertise in photographic techniques and a knowledge of the visual arts, as well as an innate creative spirit.

Learning outcomesThe course's objective is to train highly specialized professionals capable of successfully completing advertising photography projects from the initial stages to print. Photographers must therefore possess advanced knowledge of professional photography, the ability to source materials, set up and manage a photo shoot, and develop an image through to the completion of the advertising project. Proficiency with image development and editing software is also required.
ISFOL data identifies among the professional skills of a photographer the ability to photograph people, environments, objects, and commercial products for artistic, documentary, and advertising purposes.
Photographers develop negatives, perform photo retouching and manipulation of the acquired images and print the photographs taken, inspect, maintain and operate electronic and optical equipment and systems.

At the end of the course the advertising graphic designer will be able to:
- Learn the fundamental techniques of advertising photography and photographic development
- Set up and manage a photographic set.
- Create an advertising image using the most advanced application software.

The completed advertising project will serve as a portfolio for students to showcase their technical and creative skills, enabling them to better market their acquired skills in the job market. The final project will be delivered to all students on CD in high definition.

DURATION:148 HOURS from May 07th to July 19th 2019 – 35 classroom days of 4 hours and one day of 8 hours.

CERTIFICATE: attendance (min. 70% of total hours)

CLASSROOM LESSONSTuesday to Friday, 9:30 am to 1:30 pm the first week; Monday to Friday, 9:30 am to 1:30 pm the last week; and Tuesday, Wednesday, and Thursday only, 9:30 am to 1:30 pm the remaining weeks;

MEMBERSHIPS: To confirm your participation, send an email to: formazione@consorzionuovefrontiere.it - attaching your CV complete with tax code and date of registration at the employment center (if registered), indicating in the subject: Advertising Photographer (By 02/05/2019 at 5:00 PM)

REGISTRATION: Those who have joined and sent the documentation correctly will be contacted by email for confirmation. (By 02/05/2019 at 5:00 PM) and will be called for the collective interview at the office scheduled for 03/05/19 (possible second date 06/05/19);

PARTICIPATION REQUIREMENTS: The course is aimed at candidates for temporary work assignments (both employed and unemployed). No specific photography knowledge is required. Ownership of a SLR camera is not required. (the photographic equipment will be made available to the students by the implementing body). Basic knowledge of general PC use is required;

Financing body: Formattemp

Promoting Body: New Frontiers of Work

Implementing Body: Ideas Together soc.coop.soc.

COST: free (funded by Forma temp)

The Program is divided into four teaching units: